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Brian Tolleson has spent his career managing multi-platform brand and content strategy for distributors like Sony, NBC Universal, and Google, as well as brand marketers like P&G, Unilever, Clorox, Citigroup, Target, General Motors, Mercedes Benz, Chevron and Starbucks. He is the founder of BARK BARK, a broadcast and digital content agency and Partner at Lexicon Strategies.
Prior to his current role, he served as VP of Creative and Marketing, Creative Director and Executive Producer at various networks at MTV Networks in New York City. He also ran Naked Eye Films, a branding and production company serving clients such as Kraft, General Mills, Warner Brothers, Cartoon Network, CNN, Nick and WWF. His work as a creative, strategist, producer and director has been honored by Promax, BDA, AIGA, CTAM, The Tellys, The Ad Club and numerous film festivals and industry organizations. He received a 2009 Emmy Nomination for Best Promotional Campaign as Producer on Noggin’s Parent Directed image Campaign; and his creative and strategic work on Kathy Griffin’s album received a 2009 Grammy Nomination as well.
He currently serves as Founder and Leadership Committee Member of The LGBT Institute at The Center, is a Board Member of Theatre Emory. He has previously served on the Board of The Atlanta Ad Club and The Plaza Theatre Foundation. He is a former National Director, Past Chair of The Governance Committee and served as the President of the SE Region for the Association of Independent Commercial Producers, the commercial industry’s $5 billion dollar trade organization.